Sponsor The Parade

Sponsorship Packages

The 2024 parade was a tremendous success, garnering extensive media coverage. Our event was prominently featured in local print publications like Northern Virginia Magazine (November 2024),  Middleburg Life (December 2024) , Washingtonian Magazine (December 2024) and Country Zest & Style (Holiday 2024). Additionally, we were highlighted on local news outlets such as Good Morning Washington (News Channel 7) and FOX 5’s Zip Trip (December Edition). This exposure provided our sponsors with significant visibility and community engagement.  

In addition, the town of Middleburg, VA was featured in several national publications starting with Southern Living (October 2024) Wine and Country (Holiday EditionCountry Living (November 2024) and Vogue Magazine (December 2024) as “One of the best Christmas Towns in the USA”.

Our integrated marketing program is designed to be effective with strong reach and frequency for sponsor ROI.  The Christmas In Middleburg website receives 82,000 unique visitors, and more than 200,000 page hits. Our Facebook page postings receive a total of 200,000 views. Our print campaign makes another 100,000 impressions.

2025 Presenting Sponsor

– Featured mention in a special press release and all media announcements

– 2 social media posts per week/Premier logo placement on website schedule

– Company representative as special guest on the Parade Stage and is introduced as a VIP Dignitary by the parade announcers.

-Parade entry for your business or group

-VIP Attendance at the Middleburg Hunt Point to Point  Races

Price: $12,000

2025 Christmas Spirit Sponsor

– Featured mention in a special press release and all media announcements

– 1 social media post per week/Top logo placement on website schedule

– Parade entry for your business or group

-VIP Attendance at the Middleburg Hunt Point to Point  Races

Price: $2,500

2025 Angel Sponsor

– Parade entry for your business or group

– Featured mention in a special press release and all media announcements

– Center logo placement on both website and poster distributed to all area stores

Price: $500

Silver Digital Sponsor

– Website placement logo & link on Parade Schedule page

Price: $1,000

Gold Digital Sponsor

Premier website placement logo & link on Parade Schedule page

Price: $600

Barricade Covers

New town branded colors & images.

“Nothing against candy throws and Christmas carols, but nobody puts on a holiday parade like Middleburg.”

GARDEN & GUN